Covered Mag is the online news magazine for the insurance company Go Compare. A website in itself, Covered Mag offers an alternative take on all subjects relating to insurance, via contributing editors, in order to offer a slightly different view on what can be a fairly straight subject matter.
Working with the in-house team, the site was initially sketched up and wire-framed across a number of devices, before a brand style for the new magazine was created and applied. The site was intended to have a real newspaper/magazine feel throughout, as well as being visually quite different from the recognised Go Compare brand.
Branding, UI design.